Pilot for NC Falls Prevention Project: There is No BEAUTY in Falling (Bringing Education and Understanding to You).

This is a pilot for a project addresses prevention of falls in older adults using beauty salon owners in the community to deliver falls prevention messaging. This strategy for providing health promotion messaging has proven effectiveness in cancer prevention and physical activity promotion, but has never previously been applied to injury prevention

Principal Investigator: Laura Linnan, PhD

Funding: UNC Office of the Vice-Chancellor for Research