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The ultimate goal of this translational study is to decrease the incidence of falls among older adults by: (1) better understanding factors that may limit the potential impact of existing evidence-based falls prevention programs, and (2) using this information to make strategic recommendations concerning the design and marketing of evidence-based programs to achieve greater use and impact.

Project Co-leaders: Carri Casteel, MPH, PhD and Susan Blalock, PhD
Funding: CDC National Center for Injury Prevention and Control

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